AdYogi

AdYogi is a leading SaaS-based performance marketing platform tailored for eCommerce and direct-to-consumer (D2C) brands. AdYogi is a global client base with a strong presence in India and the UK. The company has rapidly evolved from a small digital marketing agency to one of India’s top 3 Google Premier Partners and an official Facebook Marketing Partner.

Core Products & Services

• AdYogi Platform: A SaaS solution that automates ad management and campaign optimization across Facebook, Google, and Amazon, compatible with Shopify, Magento, WooCommerce, and major marketplaces.

• D2C Managed Service: End-to-end performance marketing with dedicated account managers and subject matter experts for tailored growth strategies.

• Self-Serve D2C Platform: For agencies, freelancers, and self-driven brands to leverage AdYogi’s AI-powered tools with expert support.

• Amazon Advertising: Specialized automation and optimization for Amazon ad campaigns, serving over 50 brands with an average ROAS of 9x.

• In-Depth Analytics: Funnel tracking, attribution, catalog-synced ads, and actionable insights to maximize conversions and customer lifetime value.

Business Model & Revenue Streams

• Commission on Ad Spend: AdYogi charges a percentage of the client’s ad spend managed through its platform. For example, a typical commission is 12% for a $10,000 ad spend, with transparent pricing tiers based on spend volume.

• Recurring Subscription Fees: Enterprise clients pay a recurring fee for managed services and platform access, which includes campaign management, analytics, and expert support.

• Self-Serve Platform Fees: Agencies and freelancers pay for platform access and value-added features on a subscription basis.

• Amazon Advertising Fees: Specialized service fees for managing and automating Amazon ad campaigns.

Customer Segmentation

• B2B Focus: D2C brands, eCommerce businesses, marketing agencies, and freelancers.

• Enterprise & Startup Segments: Tailored pricing and service levels for large enterprises and emerging D2C startups.

Growth Strategy

• Market Expansion: Scaling presence in India, the UK, and other global markets through strategic partnerships and platform enhancements.

• Product Innovation: Continuous investment in AI, automation, and analytics to drive superior campaign performance.

• Partnerships: Collaborating with eCommerce technology providers like BetterCommerce for integrated, scalable solutions.

• Client Success Stories: Leveraging proven case studies and rapid client growth to drive new customer acquisition.

Conclusion

AdYogi is a premier SaaS performance marketing platform empowering eCommerce and D2C brands to scale profitably through AI-powered ad automation, deep analytics, and expert-managed services. Its flexible business model, proven client results, and rapid growth make it a top choice for brands seeking efficient, data-driven digital advertising solutions.