BNC Motors

BNC Motors is a pioneering Indian electric vehicle (EV) manufacturer specializing in high-quality, reliable and affordable electric two-wheelers. BNC Motors has rapidly established itself as a significant player in the Indian EV market, with a strong presence in South India and aggressive expansion plans across the country, including North and West India.

Core Products and services

• Challenger S110 & S125: Flagship electric bikes with ranges up to 180 km/charge, top speeds of 70 km/h and advanced safety features like combi brake systems and anti-theft alarms.

• Perfetto Scooter: An upcoming model designed to broaden the product portfolio.

• Boss NR 150: A new e-bike targeting performance-oriented riders.

• Etrol Battery: Proprietary, in-house developed LFP battery with an IP67 rating, five-year warranty and compliance with the latest safety standards.

• Mobile App: Offers trip tracking, battery status, geo-fencing, accident alerts and environmental impact monitoring.

Business Model & Revenue Streams

• Direct Sales: BNC Motors primarily generates revenue through direct sales of its electric two-wheelers via an expanding dealership network and company-owned showrooms. Vehicles are sold to both individual consumers (B2C) and business clients (B2B), including fleet operators and delivery partners.
• B2B Partnerships: The company sells vehicles and provides after-sales support to B2B clients, including last-mile delivery firms and ride-sharing platforms. It also facilitates financing and service tie-ups for these partners.
• Spare Parts & Accessories: Additional revenue is generated from the sale of spare parts, accessories and maintenance services.
• Upcoming Battery Swapping Services: With battery swapping stations under development, BNC Motors is poised to introduce a recurring revenue stream through battery swapping subscriptions and pay-per-swap models.
• Mobile App & Connected Services: The mobile app offers value-added services such as trip analytics, battery health monitoring and digital document storage, potentially opening up future subscription or premium feature revenues.

Customer Segmentation

• B2C: Urban commuters, eco-conscious riders and families seeking affordable, reliable electric mobility.

• B2B: Fleet operators, delivery companies, ride-sharing platforms and institutional buyers.

• Dealers & Distributors: Partners involved in the retail and service ecosystem, both domestically and for future export markets.

Growth Strategy

• National Expansion: Scaling dealership and service network to over 300 outlets, with a focus on North, West and South India.

• Capacity Expansion: Upgrading manufacturing capabilities to meet rising demand, targeting 400,000 units/year.

• Product Innovation: Continuous R&D for new models, battery technologies and connected vehicle features.

• Strategic Partnerships: Collaborating with global technology leaders and B2B partners for product and market expansion.

• Sustainability: Commitment to eco-friendly mobility and supporting India’s net-zero goals