Easebuzz operates digital financial tools that actually work for the kind of businesses most of us know: small startups, service companies, D2C brands, even schools. India’s fintech industry is already a multi-trillion-dollar space, crossing $3 trillion in digital payments. That number alone tells you how rapidly the country’s financial behavior is shifting. It serves- B2B (Business-to-Business), B2C (Business-to-Consumer)
Core Products and Services
- Digital Payment Collection: Easebuzz makes it easier for businesses to collect money online through cards, wallets, UPI, net banking, even EMI options. And it doesn’t take weeks to set up — just integrate their APIs and you're good to go.
- Auto-Reconciliation Tools: Anyone who’s handled accounts knows the pain of matching incoming payments with invoices. Easebuzz has a tool for that — real-time reconciliation — so you don’t have to manually check every transaction.
- Instant Payout System: Need to disburse salaries or pay vendors? Their payout API makes it quick and trackable. You click, it goes through. Done.
- Financial Operations in One Dashboard: They also offer a central space to handle things like invoicing, cash flow monitoring, compliance reports, and all the finance admin work that usually eats up time.
- Custom Solutions by Industry: They’re not offering one-size-fits-all solutions. Easebuzz has tailored offerings for different sectors — education, e-commerce, direct-to-consumer, SaaS, and others — so that businesses get features that match their workflows.
Business Model and Revenue Streams
- Charges on Transactions: Each time a customer makes a payment using Easebuzz’s platform, the company earns a small transaction fee. These micro-fees add up, and this forms one of their main income streams.
- Subscription Based Services: For businesses that want more advanced tools, analytics, or branded solutions, there are monthly and annual plans. Think dashboards, extra controls, or enhanced reporting.
- API Based Pricing: Easebuzz also lets companies use their standalone APIs like for bank verification or automated payouts and charges based on how much a company uses. Simple pricing. No lock-ins.
- Enterprise Solutions and Premium Support: Larger businesses often need more personalized solutions — and they’re willing to pay for it. Easebuzz supports them with custom workflows, onboarding help, and dedicated customer support, which brings in additional revenue.