Did not find what you are looking for?
Founded
2015
Headquarters
Bengaluru
Status
Series D
Company Details
FreshToHome is a vertically integrated direct-to-consumer platform delivering fresh, chemical-free seafood, meat, and ready-to-cook proteins through app-based ordering and rapid home delivery. The company eliminates traditional middlemen via direct sourcing from fishermen and farmers, ensuring superior quality, hygiene, and pricing through end-to-end supply chain control.
Core Products & Services
Fresh Seafood Delivery – Daily sourced fish, prawns, crabs, squids, and shellfish delivered within hours of harvest; temperature-controlled processing maintains peak freshness without chemical preservatives
Fresh Meat Products – Antibiotic-free chicken, mutton, and premium cuts processed in hygienic facilities; custom cuts available based on customer preferences
Ready-to-Cook Proteins – Marinated fish/meat, value-added seafood items, and pre-seasoned preparations designed for quick home cooking
FTH Daily Subscription Boxes – Curated weekly/monthly protein boxes for regular customers with personalized selection and guaranteed discounts
Seasonal & Gourmet Specialties – Limited-edition seasonal catches, live fish deliveries, and gourmet seafood platters for special occasions
B2B Wholesale Supply – Bulk fresh protein supply to hotels, restaurants, and institutional kitchens maintaining same quality standards
Business Model & Revenue Streams
Vertically Integrated Farm-to-Fork D2C Model – Direct partnerships with 30,000+ fishermen/farmers bypass wholesale markets; owns 15+ processing plants, cold-chain logistics network, and last-mile delivery fleet across 300+ cities for 99.9% freshness guarantee
Direct Product Sales Margins – Primary revenue from 25-35% gross margins on fresh seafood/meat sales (80% of total revenue); scales with order volume
Delivery & Convenience Fees – Rs 20-50 per order delivery charges plus platform convenience fees
Subscription Revenue – FTH Daily plans contribute 25% of revenue through recurring weekly/monthly deliveries at 10-15% discounts
Value-Added Product Premiums – 40-50% higher margins on ready-to-cook marinated products and gourmet items
B2B Institutional Sales – Wholesale supply to HoReCa segment generating stable high-volume revenue
Gift Cards & Promotions – Seasonal gifting revenue and promotional campaigns driving customer acquisition
Key Metrics
Total Equity Funding
$320Million
No. of Funding Rounds
9
Latest Funding Round
$104Million, Series D
as of February 7, 2023
Post Money Valuation
$445Million
as of February 21, 2025
Funding Multiple
-
as of N/A
Investors
Amazon
and 4 moreEmployee Count
712
Similar Companies
WickedGud
Exit Details
No Exits
All Funding Rounds
| Date | Round Name | Amount | Valuation | Revenue | Revenue Multiple | Investors |
|---|---|---|---|---|---|---|
| February 7, 2023 | Series D | $104Million | $566Million | $5.35Million | 83.4x | ASVF, Investcorp, ACG, Iron Pillar, Al Nasser Holdings, E20 Investment, Al Tawfeek, Zen Holdings Private Limited, Massar, Qatar Insurance Company, One Technology, Investment Corporation of Dubai, Ascent Capital, Mount Judi Ventures, Dallah Albaraka, Tikehau Capital, TLV Partners, Fresh Holdings, Amazon |
| February 22, 2022 | Series C | $29.1Million | $604Million | $5.27Million | 111.5x | Raed Ventures, Iron Pillar, Investcorp, Omega Direct Restricted Ltd |
| December 7, 2020 | Series C | - | $295Million | $2.94Million | - | Abu Dhabi Government |
| April 29, 2019 | Series B | $20.1Million | $91.1Million | $1.06Million | 67.3x | CE Ventures, Iron Pillar, DAS Capital, Kortschak Investments, Trailview Partners, Al Nasser Holdings, M&S Partners, SIN Capital, SGH Capital, Massar, Crescent Capital Group, Zen Holdings Private Limited, TTCER Partners |
| June 20, 2017 | Series A | $11.3Million | $47.7Million | $456K | 76.3x | Kortschak Investments, WorkPlay Ventures, SGH Capital, DAS Capital, Trailview Partners, Al Nasser Holdings, PLB Personal Holding LLC, Crystal Cascades Partners, Exum Capital, Crescent Enterprises, Zen Holdings Private Limited |