Inito

Inito

Provider of test devices to track fertility hormones at home

Founded

2012

Headquarters

Bengaluru

Status

Series B

Company Details

Website

Socials

Email

Phone

+91 - 9742931931

Inito is a medical technology company focused on at‑home diagnostic testing, with a strong emphasis on reproductive and broader health tracking.

Core Products and Services:

  • At-home fertility monitor and test strips measuring Estrogen, LH, PdG, and FSH to predict fertile days and confirm ovulation via smartphone app

  • Connected mobile app providing hormone data analysis, cycle insights, and personalized fertility guidance

  • Multiparameter at-home testing platform extending to diabetes, thyroid, vitamins, cholesterol, and other biomarkers on the same device

Business Model and Revenue Streams:

  • Direct-to-consumer sales of fertility monitor device and reusable reader through online channels and marketplaces

  • Recurring revenue from consumable hormone test strips and at-home test packs used with the device

  • Mobile app-linked services and data analytics for ongoing cycle tracking and health monitoring

  • Geographic expansion with regulatory clearances enabling premium pricing for FDA-cleared diagnostic solutions

Key People

Aayush Rai

Varun AV

Key Metrics

Total Equity Funding

$44Million

No. of Funding Rounds

11

Latest Funding Round

$29Million, Series B

as of December 10, 2025

Post Money Valuation

$3.09Million

as of August 6, 2020

Funding Multiple

-

as of N/A

Investors

Owl Capital Group

and 4 more

Employee Count

216

Similar Companies

IPF

Exit Details

No Exits

All Funding Rounds

DateRound NameAmountValuationRevenueRevenue Multiple
Investors
December 10, 2025Series B$29Million-$11.5Million--
September 21, 2023Series A$6Million-$4.68Million- Fireside Ventures
May 31, 2018Seed$654K$2.88Million$52.3K- Scale Ventures, IKP Knowledge Park
July 27, 2017Seed$556K$2.86Million$19.1K-IKP Knowledge Park, Venture Friends
September 1, 2015Seed$188K$1.35Million$5.68K- Mecheri Smart Capital

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