Koparo Clean

Koparo Clean operates in the homecare and hygiene industry, built to give Indian households something they didn’t even know they needed—cleaning products that don’t mess with your health or the planet. The company sits at the intersection of clean living, conscious choices and modern convenience. Koparo caters to two major customer groups: everyday families (especially those with kids or pets) and businesses like hotels or cleaning services that want eco‑friendly yet effective cleaning solutions. They’re operating in India’s $7 billion+ home and hygiene products market and though they’re still fairly young, their clean, plant powered formulas and no-nonsense transparency are helping them carve out a growing share.

Core Products and Services

• Dishwashing Liquids: Tough on grease, but gentle on your skin and the environment.

• Laundry Detergents: Infused with lavender and free from nasties no synthetic foam overkill.

• Surface and Floor Cleaners: You’ll find familiar scents like jasmine here, but with none of the harmful stuff.

• Hand Washes: Think green tea and aloe vera skin-friendly and subtle.

  Business Model and Revenue Streams

• D2C & Company Website : Koparo Clean runs on a direct-to-consumer (D2C) model first, selling most of its products through its own website and app. 
• Online & Offline Presence: You’ll also find Koparo products on popular platforms like Amazon, BigBasket, Zepto, Blinkit
• B2B & Institutional Sales: Apart from household consumers, Koparo has its eye on the B2B segment—think hospitality players, hotels, and cleaning contractors. These clients often buy in bulk and value the company’s blend of clean performance and ethical ingredients.