Niyo

Niyo is a Indian fintech company that specializes in digital banking solutions for both individuals and businesses. With a mission to simplify and democratize finance, Niyo has built a user base of over 6 million, offering products such as zero-forex global travel cards, payroll and benefits accounts for corporates, and a multilingual digital banking platform for blue-collar workers. Niyo’s offerings extend beyond core banking to include wealth management, investment options, insurance and financial planning, all accessible through a user-friendly app and digital-first approach. 

Core Products and Services

• Niyo Global: Zero-forex debit/credit cards (DCB/SBM Bank partnerships) for travelers, accepted in 180+ countries with lounge access and real-time tracking.

• Niyo Bharat: Zero-balance accounts and multilingual app for blue-collar workers, featuring wealth products (mutual funds, insurance).

• NiyoX: Millennial-focused savings account with up to 7.25% interest p.a. and digital budgeting tools.

• Enterprise Solutions: Payroll management and corporate expense tools for 6,000+ businesses.

Business Model & Revenue Streams

Revenue Model

• Transaction fees (2-5% on processed sales).

• Interchange fees/forex spreads from card usage.

• Subscription fees for premium features (e.g., advanced analytics).

• Interest income from savings account balances.

Customer Segmentation

• B2B: 6,000+ corporate clients (e.g., manufacturing, real estate sectors).

• B2C: 4M+ users (salaried professionals, travelers, blue-collar workers).

Top Clients & Partnerships

• DCB Bank and SBM Bank: Core banking partners powering Niyo’s Global and savings account products.

• Accel and Lightrock: Lead Series C investors, enabling product innovation and expansion.

• Spring Marketing Capital: Strategic partner for branding and large-scale marketing initiatives.

• CleverTap: AI-driven engagement platform, enhancing user onboarding and retention.

Future Outlook & Strategic Priorities

• International Expansion: Targeting 30% revenue from UK/US/EU via Shopify/WooCommerce integrations by 2026.

• Product Innovation: AI-powered BNPL (Buy Now, Pay Later) and fraud detection tools under development.

• M&A Pipeline: Acquired Return Prime and Tellephant; eyeing CRM-focused targets to expand ecosystem.

• Regulatory Headwinds: Evolving RBI guidelines and EU GDPR compliance.

• Financial Performance: FY24 revenue fell 28.6% to ₹93.84 Cr, though losses narrowed to ₹143.47 Cr.