Pazy

Pazy is a fintech startup focused on transforming business payments and spend management for finance teams and organizations across India. The company offers an integrated platform that streamlines and automates non-payroll payments such as vendor payouts, employee reimbursements and tax-related transactions—all unified in a single workflow.

Core Products and Services

• Spend Management Platform: Automates invoice capture, approvals, tax reconciliation and payment workflows.

• Expense Tracking: Auto-captures expenses from email, WhatsApp, Slack.

• Invoice Management: Customizable approval workflows, OCR-based scanning and duplicate checks.

• Tax & Accounting Integration: End-to-end GST/TDS data collection; real-time sync with Tally, Zoho Books and major banks.

• Real-Time Cashflow & Reporting: Department/cost center-wise spend tracking and custom reporting.

Business Model & Revenue Streams

• Revenue model: SaaS-based subscription fees, platform usage charges and potentially value-added services.

• Business unit/geography: 100% revenue currently from India; no public breakdown by business unit (product vs. service).

• Customer segmentation: Predominantly B2B, serving finance teams, CFOs, and controllers in SMBs and enterprises (recently expanded to larger clients).

Top Clients & Partnerships

• Key clients: Plum Insurance, WhiteGold, Keka, Fibe, Sprinto, Bizom, Freo, Pratilipi, Inito, DriveU, Dozee, MDP Coffee House.

• Strategic partnerships: Integrations with major banks (Axis, ICICI, IDFC), accounting platforms (Tally, Zoho Books) and Microsoft Workspace.

• Client concentration risk: Low to moderate; diversified across insurance, fintech, software, healthcare and F&B.

• Diversification: Actively expanding client base across sectors and integrating with more partners.

Future Outlook & Strategic Priorities

• Growth drivers: Product enhancement (AI/automation), ecosystem integration and market expansion within India.

• M&A pipeline: Not disclosed, but focus on organic growth and ecosystem building.

• Risks: Regulatory changes in fintech, macro slowdown and rapid tech disruption.

• Management targets: Achieve ₹10,000 crore in annual spend under management within a year; allocate capital to product and integrations.

• Capital allocation: Prioritizing product R&D, integrations and sales expansion.