Repello AI

Repello AI is a Bengaluru- and San Francisco-based cybersecurity startup specializing in generative AI (GenAI) security. The company operates at the intersection of offensive security and real-time threat mitigation, serving enterprises deploying AI models across healthcare, fintech, insure-tech and customer experience verticals.

Core Products and Services

• ARTEMIS (Automated Red Teaming Engine): Simulates millions of adversarial attacks across text, image and audio modalities. Identifies vulnerabilities like prompt injection, data poisoning and model hallucinations.

• Repello Guard: Real-time monitoring system that filters unsafe outputs, detects prompt leaks, and blocks compliance breaches. Features domain-specific guardrails (e.g., healthcare PII protection) and low-latency deployment (<50ms overhead).

• Enterprise Solutions: Custom attack simulations tailored to industries (finance, healthcare). Compliance reporting aligned with EU AI Act and India’s DPDP Act.

Key milestones

• Secured $1.2 million in seed funding (June 2025) from Venture Highway, pi Ventures and Meta board member Charles Songhurst.

• Achieved 290% YoY growth since inception, serving Fortune 500 firms and AI unicorns like Groww and PhysicsWallah.

• Launched ARTEMIS, the industry’s first multimodal red-teaming engine, covering all 10 OWASP LLM security risks.

• Formed strategic partnerships with LimeChat (AI chatbots) and enterprise MSSPs to embed security into AI workflows.

Business Model & Revenue Streams

• Enterprise subscriptions (70% of FY25 revenue): Tiered pricing based on API calls and threat coverage.

• SME security packages (20%): Bundled red teaming + guardrail solutions starting at $499/month.

• Professional services (10%): Custom integrations and compliance audits.

Geographic mix:

• North America: 65% (driven by high GenAI adoption in healthcare/fintech).

• India: 20% (enterprise and startup clients).

• Middle East: 15% (regulatory-driven demand).

Customer segmentation

• B2B (95%): Enterprises (70%), SMEs (25%), government agencies (5%).

• Hybrid deployment: 80% cloud, 20% on-prem for regulated industries.

Top Clients & Partnerships

• Fortune 500 healthcare provider: Multi-year contract for securing patient interaction LLMs.

• Groww: Integrated Repello Guard into investment advisory chatbots.

• PhysicsWallah: Red teaming for AI tutoring systems.

• LimeChat: Embedded ARTEMIS into chatbot deployment pipelines (30+ joint clients).

• Venture Highway/General Catalyst: Strategic guidance on global scaling.

• OWASP Foundation: Contributed to LLM security standards.

Future Outlook & Strategic Priorities

• Geographic expansion: 15 new markets by 2026, including Singapore and Saudi Arabia.

• Product innovation: “AI Security as Code” platform for DevOps teams (Q4 2025 launch).

• M&A pipeline: Evaluating niche threat intelligence startups to enhance ARTEMIS’ attack library.