Tuco Kids

Tuco Kids

Provider of chemical-free skincare and haircare products for children

Founded

2022

Headquarters

Bengaluru

Status

Series A

Company Details

TuCo Kids is an Indian personal care brand dedicated to creating chemical-free skincare and haircare products for children. The company focuses on addressing the unique needs of kids between the ages of three and fifteen—an age group often overlooked by both baby-care and adult personal-care brands. Its mission is to provide safe, natural and effective alternatives that protect children’s delicate skin and hair without exposing them to harmful chemicals.

Core Products and Services

  • Haircare Range: Includes mild shampoos, conditioners, anti-dandruff kits and detangler sprays made with natural ingredients like soapnut, almond oil and henna.
  • Skincare Range: Features gentle body washes, face washes and moisturizers designed for children’s sensitive skin, free from sulphates and parabens.
  • Sun Protection: Offers lightweight, non-greasy sunscreen sticks and lotions with natural UV filters such as turmeric and licorice extract.
  • Kids’ Makeup & Grooming: Provides safe, non-toxic makeup kits, lip tints, kajal and peel-off nail paints suitable for children.
  • Age-Specific Formulations: Develops products tailored for different age groups (e.g., 2–5, 5–10, 10–15 years) to match changing skin and hair needs.

    Business Model and Revenue Streams

    • E-commerce Platforms: Generates significant revenue through online marketplaces such as Amazon, Flipkart, Nykaa, and Myntra.
    • Quick-Commerce Channels: Partners with platforms like Blinkit and Instamart to provide fast delivery and increase accessibility.
    • Retail & Offline Expansion: Gradually expanding into select physical retail stores and pharmacy chains to enhance brand presence.
    • Product-Based Revenue: Earns primarily from the sale of skincare, haircare, sun-care and kids’ makeup products.
    • Subscription & Bundling Offers: Encourages repeat purchases through product bundles and subscription-based deals for families.
  • Key People

    Aishvarya Murali

    Chanakya Gupta

    Key Metrics

    Total Equity Funding

    $6.12 Million

    No. of Funding Rounds

    4

    Latest Funding Round

    $4 Million, Series A

    as of September 2, 2025

    Post Money Valuation

    $5.75 Million

    as of September 20, 2024

    Funding Multiple

    2.57×

    as of September 20, 2024

    Investors

    Fireside Ventures

    and 4 more

    Employee Count

    17

    Similar Companies

    Mirana Toys

    Exit Details

    -

    All Funding Rounds

    DateRound NameAmountValuationRevenueRevenue Multiple
    Investors
    September 2, 2025Series A$4 Million---RTP Global, M&G, Fireside Ventures, Whiteboard Capital
    May 24, 2023Seed $2 Million-$67.5K-Fireside Ventures, Suashish, M&G, OTP Ventures, Whiteboard Venture Partners
    October 28, 2022Seed$95K$1.96 Million--LetsVenture

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